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Gerardo San Diego – Creative strategist design consultant Los Angeles California

  • HOME
  • CREATIVE STRATEGY
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  • ART & DESIGN
  • PODCAST
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  • ARTICLES
  • ABOUT ME
  • CONTACT
  • morgan freeman business advice
    Blog,  Business,  Learning,  Meetings,  Methodology,  Sales

    Rita Hayworth and the Shawshank Rejection

    Gerardo San Diego / June 15, 2018

    Q & A: Rita Hayworth and the Shawshank Rejection * A buddy of mine who’s much younger than me asked this question: Have you found any way to quell the nerves that come…

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  • Red wagon crash - business article
    Blog,  Business,  Methodology,  Strategy

    Falling Off the Humble Wagon

    Gerardo San Diego / June 9, 2018

    One of my colleagues had a saying, “Finish it first, and then tell everyone else about it.” It goes against everything that my ego wants me to do, but in the long run…

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  • Front lawn
    Blog,  Business,  Methodology,  Strategy

    A Constant Gardener

    Gerardo San Diego / June 3, 2018

    This is a picture of our lawn after not being mowed and edged for a little over a week, because the gardener couldn’t come over on Wednesday because it rained. I saw the…

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  • Basketball strategy
    Blog,  Business,  Methodology,  Strategy,  SWOT Analysis

    Sports and the SWOT Analysis

    Gerardo San Diego / May 28, 2018

    I’m currently watching the Golden State Warriors play at Houston against the Rockets. Whenever a basketball team I’m following is behind around halfway through the game, I look at the score, but I…

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  • Batman Detective
    Blog,  Business,  Methodology

    How Are You A Great Detective During Client Meetings?

    Gerardo San Diego / May 21, 2018

    My story: After more than two decades of countless client meetings, I often don’t stick to the same checklist of questions that I used to. Totally true–one of the latest questions I asked…

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  • business portfolio bag
    Blog,  Business,  Meetings,  Methodology,  Office,  organization

    Lock and Load: What to Bring to a Business Meeting, Guy Version

    Gerardo San Diego / April 11, 2018

    In addition to what you’re SUPPOSED to bring to a business meeting, here are some things that I carry just in case. BREATH MINTS AND SUGAR-FREE GUM. Why both? The breath mints are…

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ABOUT

My name is Gerardo San Diego, and I'm a creative strategist specializing in planning, writing and building content for websites, social, digital and print media. I own a design consultancy in Los Angeles County, California.

Email: gsd@gerardosandiego.com
LinkedIn: /gerardosandiego
Instagram: /gerardosandiego

In addition to featuring articles about business and design, this website is the starting point to my other websites. To see specific samples of my work, please visit these links:

LinkedIn posts: bit.ly/gsdlinkedin
Web Strategy: InternetArchitect.org
Writing: AirgunDiaries.com
Art & Design: Interknight.com
Podcast: TheDailyKnight.net
Copyright 2025 © Gerardo San Diego except where noted.
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